Jadon is the business owner of Cakesie. Jadon knows how important conversion rate optimization is, but he's limited with his time. Jadon has learned that, by deciding what to test and in what order, the PIE framework can help him to prioritize his time. Which of the following criteria belong to the PIE framework?

Presentation, Indicators, and Estimation

Production, Interest, and Engagement

Performance, Inspection, and Evaluation

Potential, Importance, and Ease



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Explanation: Jadon is the business owner of Cakesie. Jadon knows how important conversion rate optimization is, but he’s limited with his time. Jadon has learned that, by deciding what to test and in what order, the PIE framework can help him to prioritize his time. Which of the following criteria belong to the PIE framework?


Explanation: The criteria that belong to the PIE framework are **Potential, Importance, and Ease** because this framework helps prioritize testing efforts based on three key factors. **Potential** refers to the likelihood that a change will positively impact conversion rates, **Importance** assesses how critical the change is to overall business goals, and **Ease** evaluates how simple or complex it is to implement the change. By using the PIE framework, Jadon can effectively focus his limited time on the most impactful tests, ensuring that he optimizes conversion rates efficiently and effectively for Cakesie.

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