Caitlyn is responsible for leading the testing at Jellyish. Caitlyn has been using a testing platform for Jellyish's site. Why should Jellyish integrate their testing platform with their site analytics?

To give all teams at Jellyish easier access to the test results

To allow site users to see results of the tests

To quickly and easily identify problem areas

To automatically forward relevant data to the Google Ads account



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Explanation: Caitlyn is responsible for leading the testing at Jellyish. Caitlyn has been using a testing platform for Jellyish’s site. Why should Jellyish integrate their testing platform with their site analytics?


Explanation: Jellyish should integrate their testing platform with their site analytics **to quickly and easily identify problem areas** because this integration allows for real-time analysis of user interactions and behavior during tests. By combining testing data with analytics, Caitlyn can pinpoint specific issues that may be affecting user experience and conversion rates. This streamlined access to comprehensive insights enables the team to make informed decisions on necessary adjustments and optimizations, ensuring that the testing process is efficient and directly contributes to improving the overall performance of Jellyish's site.

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