You're setting up a non-YouTube connected TV (CTV) campaign and want to make sure you're doing it correctly. To make the campaign run properly, you need to modify a particular Display & Video 360 campaign setting. What should you do?
You should set the campaign to purchase CTV app inventory through both deals and open auction.
You should set the campaign to run ads that are 15-, 30-, and 60-seconds long.
You should set the campaign to limit the inventory to a particular device.
You should set the campaign to add brand safety targeting to all line items.
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Explanation: You’re setting up a non-YouTube connected TV (CTV) campaign and want to make sure you’re doing it correctly. To make the campaign run properly, you need to modify a particular Display & Video 360 campaign setting. What should you do?
Explanation: For setting up a non-YouTube connected TV (CTV) campaign correctly in Display & Video 360, the key modification in the campaign setting is to **set the campaign to run ads that are 15-, 30-, and 60-seconds long.** This adjustment ensures that the campaign accommodates varying ad durations, allowing advertisers to deliver messages of different lengths based on their content and objectives. By including these different ad lengths in the campaign settings, advertisers can optimize their CTV strategy to align with content preferences and effectively engage the audience on non-YouTube CTV platforms. This flexibility in ad duration enhances the overall effectiveness and performance of the CTV campaign.
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