Your client is launching a new generation of mobile phones. They have a separate display ad for each of the three models and want to show the ad that leads to the most purchases more often than the other two models, which aren't performing as well. What type of Display & Video 360 creative optimization would you use to achieve that goal?

Optimize for clicks

Optimize for creative rotation

Optimize for conversions

Optimize for time spent on-screen


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Your client is launching a new generation of mobile phones. They have a separate display ad for each of the three models and want to show the ad that leads to the most purchases more often than the other two models, which aren’t performing as well. What type of Display & Video 360 creative optimization would you use to achieve that goal?


Explanation: **Optimize for conversions** in Display & Video 360 would be the appropriate creative optimization strategy to achieve the client's goal of prioritizing the display ad that leads to the most purchases for the new generation of mobile phones. By selecting this option, the system will automatically adjust the ad rotation to favor the creative that generates the highest number of conversions, in this case, purchases. This ensures that the most successful ad is shown more frequently, optimizing the campaign for the desired outcome and maximizing the effectiveness of the advertising efforts for the different mobile phone models.
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