You need to reach several specific audiences for the YouTube connected TV (CTV) campaign you're running for your client. Within Display & Video 360, what audience types can you use?

Open Auction

Private Auction deals

Private deals

Programmatic Guaranteed



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Explanation: You need to reach several specific audiences for the YouTube connected TV (CTV) campaign you’re running for your client. Within Display & Video 360, what audience types can you use?


Explanation: Within Display & Video 360, for the YouTube connected TV (CTV) campaign aiming to reach specific audiences, the appropriate audience types to utilize are **Private deals and Programmatic Guaranteed**. Private deals allow advertisers to negotiate and secure deals directly with specific publishers, ensuring access to premium inventory and tailored targeting options. Programmatic Guaranteed deals, on the other hand, provide a guaranteed volume of impressions at a fixed price, enabling advertisers to reach their desired audiences with certainty. Both audience types offer control and customization, allowing advertisers to target specific audiences effectively in the context of a YouTube connected TV campaign within Display & Video 360.

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