Your company's sporting goods campaign includes several Programmatic Guaranteed deals that are frequency managed at the campaign level. While reviewing the campaign in Display & Video 360, you realize that two of your deals passed on 10,000 bid requests. What impact could this have on your campaign?

It allows you to decrease impressions in certain regions.

It allows you to reinvest your budget to reach new users.

It allows you to decrease your campaign's unique reach.

It allows you to increase ad exposure to the same users.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Your company’s sporting goods campaign includes several Programmatic Guaranteed deals that are frequency managed at the campaign level. While reviewing the campaign in Display & Video 360, you realize that two of your deals passed on 10,000 bid requests. What impact could this have on your campaign?


Explanation: When two Programmatic Guaranteed deals within a sporting goods campaign pass on 10,000 bid requests each, it provides an opportunity to reinvest the budget to reach new users. This influx of bid requests indicates increased demand and available inventory. By reallocating the budget, advertisers can tap into the extended reach and engage with a broader audience, maximizing the impact of their sporting goods campaign. This strategic approach ensures efficient use of resources and allows for dynamic adjustments based on the performance and opportunities presented by the increased bid requests, ultimately enhancing the campaign's overall effectiveness.
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