A national motorcycle manufacturer has run a campaign across all devices, such as desktop, mobile phones, and tablets. They want to understand which devices their ads have appeared on.Which report should they look at?
They should look at the standard report with same-device conversions dimension.
They should look at the standard report with platform type dimension.
They should look at the standard report with environment type dimension.
They should look at the standard report with cross-device conversion dimension.
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Explanation: A national motorcycle manufacturer has run a campaign across all devices, such as desktop, mobile phones, and tablets. They want to understand which devices their ads have appeared on.Which report should they look at?
Explanation: To understand which devices their ads have appeared on in a campaign that ran across desktop, mobile phones, and tablets, the national motorcycle manufacturer should look at the standard report with **platform type dimension**. The platform type dimension categorizes traffic and performance data based on the device types where ads were served, such as desktop computers, mobile phones, and tablets. This report will provide insights into the distribution of impressions, clicks, and other engagement metrics across different device categories. It helps the manufacturer to analyze how their ads are performing on each device type individually, allowing them to optimize future campaigns based on device-specific performance data. Looking at the platform type dimension ensures they get a clear understanding of the reach and effectiveness of their advertising efforts across various devices, thereby informing strategic decisions to maximize ROI and enhance overall campaign performance. Therefore, selecting the standard report with platform type dimension is the correct approach for the national motorcycle manufacturer to gain insights into the device distribution of their ad placements.
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