Within Display & Video 360, what distinguishes blocklists from sensitive categories?

Sensitive categories can be modified, while blocklists can't be.

There are limits to the number available impressions in sensitive categories, but none with blocklists.

There are limits to the number of available impressions with a blocklist, but none with sensitive categories.

Blocklists can be modified, while sensitive categories can't be.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: Within Display & Video 360, what distinguishes blocklists from sensitive categories?


Explanation: The correct option is Blocklists can be modified, while sensitive categories can't be. In the context of the Google Display and Video 360 certification, the distinction between blocklists and sensitive categories lies in their modifiability. Blocklists, which are used to prevent ads from appearing on specific content, can be modified by advertisers to customize the list of sites or apps where their ads should not appear. On the other hand, sensitive categories, which are predefined categories of content that advertisers may want to avoid, cannot be modified. Advertisers have the flexibility to tailor their blocklists according to their brand preferences and content suitability, ensuring more control over the ad placement and brand safety within Display & Video 360.
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