You create a report to show the types of devices users have been coming from over the past 30 days — whether they were on desktops or mobile phones, for example. In this report, what is device type?

A user

A dimension

An event

A metric


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

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Explanation: You create a report to show the types of devices users have been coming from over the past 30 days — whether they were on desktops or mobile phones, for example. In this report, what is device type?


Explanation: The correct answer is **A dimension**. In analytics reporting, dimensions are attributes or characteristics of data that provide context and allow for segmentation. "Device type" in this scenario refers to a dimension because it categorizes users based on the type of device they used to access a website or application, such as desktop or mobile. Dimensions are typically qualitative data that help to categorize and organize information, making it easier to analyze and draw insights. In practical terms, segmenting user data by device type can provide valuable insights into user behavior patterns, allowing businesses to tailor their strategies and optimize user experience accordingly. For instance, if a significant portion of users are accessing a website from mobile devices, it may indicate the need for a mobile-responsive design or the development of a mobile app to better cater to this segment of the audience. Personal experience in creating such reports has demonstrated the importance of dimensions like device type in understanding user behavior and informing strategic decisions aimed at enhancing overall user experience and engagement across different platforms.
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