You run a small company that has a website as well as an app for iOS and an app for Android. If your objective is to analyze events and users across all three of these, how should you set up your account?

The correct setup is one property with three data streams: one web data stream for your website, one app data stream for iOS, and one app data stream for Android. This configuration allows you to consolidate data from all three platforms into a single Google Analytics 4 property, enabling a unified view of user behavior and event analysis across your entire ecosystem. Having separate data streams for iOS and Android within the same property is crucial because their underlying technologies and event structures can differ, making it easier to analyze platform-specific nuances while still maintaining a holistic view. The incorrect options either suggest creating multiple properties, which would fragment your data and hinder cross-platform analysis, or incorrectly combine app data streams.