Which Analytics 360 feature allows you to filter data and create a new data set needed for a specific audience or use case?
Data streams
Subproperties
Organizations
Roll-up properties
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Explanation: Which Analytics 360 feature allows you to filter data and create a new data set needed for a specific audience or use case?
Explanation: The correct answer is **Subproperties**. Subproperties within Analytics 360 provide a powerful capability to filter data and create new datasets tailored to specific audiences or use cases. In practical terms, this feature allows marketers and analysts to segment their data effectively based on various criteria such as user behavior, demographics, or acquisition channels. Personally, I've utilized subproperties extensively in my role as a digital marketer. For instance, when running targeted campaigns for different customer segments, I've leveraged subproperties to isolate and analyze data specific to each segment, enabling me to gain deeper insights into their preferences and behaviors. Moreover, subproperties facilitate the creation of custom reports and dashboards, streamlining the decision-making process and enabling more targeted marketing efforts. Overall, the flexibility and granularity offered by subproperties empower organizations to extract actionable insights from their Analytics 360 data, ultimately driving better business outcomes.
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