Your sneaker customer is using Google Analytics 4 (GA4) to track conversions of their new basketball sneaker release. GA4 is passing this data back to Search Ads 360. What's an advantage of using GA4 for your customer?
Apply budget bid strategies
Automate workflows
Optimize keyword creations
Track performance

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Explanation: Your sneaker customer is using Google Analytics 4 (GA4) to track conversions of their new basketball sneaker release. GA4 is passing this data back to Search Ads 360. What’s an advantage of using GA4 for your customer?
Explanation: The advantage of using Google Analytics 4 (GA4) for tracking conversions of the new basketball sneaker release and passing data back to Search Ads 360 lies in the ability to **automate workflows**. GA4, with its advanced tracking capabilities, allows for seamless integration and data transfer to Search Ads 360. By leveraging GA4, advertisers can automate various workflows related to tracking and analyzing conversion data. This includes automating the process of importing valuable conversion insights directly into Search Ads 360, streamlining the data analysis and decision-making process. This automation not only enhances efficiency but also enables advertisers to make data-driven optimizations in their Search Ads 360 campaigns based on the comprehensive conversion data provided by GA4.

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