Within the Performance Center of Search Ads 360, what should you set up if you have a specific amount of money to spend on a campaign and you hope to get a decent return on investment (ROI)?
Data-driven attribution
Google Ads auction-time bidding
Budget bid strategy
Conversion cart data
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Explanation: Within the Performance Center of Search Ads 360, what should you set up if you have a specific amount of money to spend on a campaign and you hope to get a decent return on investment (ROI)?
Explanation: Within the Performance Center of Search Ads 360, if you have a specific budget and aim for a decent return on investment (ROI), you should set up a **budget bid strategy.** This bidding strategy allows advertisers to allocate a predetermined budget across campaigns efficiently. By setting up a budget bid strategy, you can control spending, optimize for conversions, and achieve a favorable ROI. Unlike options such as data-driven attribution, Google Ads auction-time bidding, or conversion cart data, selecting a budget bid strategy aligns with the goal of managing costs while maximizing the performance of your campaign within the specified budget constraints.
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