Which types of digital marketing roles most commonly use Campaign Manager 360?
Media traffickers, analysts, media planners
Media traffickers, strategists, and TV buyers
Publisher, strategists, and traders
Analysts, traders, and media planners
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Explanation: Which types of digital marketing roles most commonly use Campaign Manager 360?
Explanation: The correct answer is **Media traffickers, analysts, media planners**. Campaign Manager 360 is primarily utilized by digital marketing roles that involve managing and optimizing advertising campaigns across various digital channels. Media traffickers play a crucial role in Campaign Manager 360 by trafficking ads, ensuring they are correctly set up and delivered according to campaign goals. Analysts use Campaign Manager 360 to analyze campaign performance data, derive insights, and optimize future strategies based on data-driven decisions. Media planners utilize Campaign Manager 360 to plan and strategize advertising campaigns, including setting up targeting, budgets, and scheduling ads across different digital platforms. These roles rely on Campaign Manager 360's capabilities to manage ad creatives, track performance metrics, and optimize campaigns for maximum effectiveness. While other roles like strategists and traders may also interact with Campaign Manager 360 to some extent, the roles of media traffickers, analysts, and media planners are the most directly involved in using the platform's features to execute, analyze, and optimize digital marketing campaigns effectively. Therefore, the types of digital marketing roles most commonly associated with Campaign Manager 360 are media traffickers, analysts, and media planners, reflecting the platform's core functionalities in digital advertising campaign management and optimization.
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