Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?
You tell them it's templates.
You tell them it's rules.
You tell them it's bulksheets.
You tell them it's conversions.
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Explanation: Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?
Explanation: **In the context of Google Search Ads 360 certification, when your home goods client is interested in initiating Google Ads auction-time bidding, you would advise them to share "conversions" data from Search Ads 360 to Google Ads.** This is because auction-time bidding leverages conversion data to optimize bids in real-time during each auction. By sharing this crucial information, advertisers enable Google Ads to make more informed bidding decisions based on the likelihood of achieving conversion goals. This integration enhances the efficiency and effectiveness of the bidding process, allowing advertisers to maximize the impact of their campaigns and achieve better results. Therefore, emphasizing the importance of sharing conversion data is essential for implementing successful auction-time bidding strategies.
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