Your client, a manufacturer of camping equipment, wants to maximize conversions at a specific target spend.What would their Search Ads 360 bidding strategy be?

It would be target cost-per-acquisition (tCPA).

It would be target return on ad spend (tROAS).

It would be to budget bid strategies for clicks.

It would be to budget bid strategies for conversions.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.


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Explanation: Your client, a manufacturer of camping equipment, wants to maximize conversions at a specific target spend.What would their Search Ads 360 bidding strategy be?


Explanation: **In the context of the Google Search Ads 360 certification:** To maximize conversions at a specific target spend for a client, the recommended Search Ads 360 bidding strategy would be "Budget Bid Strategies for Conversions." This approach allows advertisers to set a specific budget while focusing on achieving the maximum number of conversions within that budget. By utilizing this bidding strategy, advertisers can align their spending goals with their desired conversion outcomes, optimizing the efficiency of their advertising campaigns. This strategy is particularly effective for clients looking to prioritize conversions and achieve a significant return on investment while adhering to a predefined budget.

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