Your client is wondering how Search Ads 360 intraday bidding differs from Google Ads auction-time bidding. What do you tell them?

The correct answer differentiates between the frequency and timing of bid adjustments. Search Ads 360 intraday bidding updates bids periodically throughout the day based on performance trends and strategy settings, but not for every single auction. Google Ads auction-time bidding, conversely, uses real-time signals to optimize bids at the moment of each individual auction. The first incorrect option reverses the capabilities; Google Ads auction-time bidding does incorporate device, location, and other bid adjustments, while Search Ads 360 intraday bidding works within the parameters of the bid strategy. The third incorrect option misrepresents both features; Search Ads 360 intraday bidding doesn't set bids for every auction, and Google Ads auction-time bidding is not about portfolio strategies across multiple engines. The fourth incorrect option incorrectly swaps the definitions of the two bidding methods.