An advertiser is launching a new product. They need to ensure a creative will run every time.What do they need to do?
They can set up their geographic target for a specific region.
They should create a default ad so that it is always available to run.
They can produce an ad with a region-specific creative.
They can enable their account to serve across mobile devices only.
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Explanation: An advertiser is launching a new product. They need to ensure a creative will run every time.What do they need to do?
Explanation: **They should create a default ad so that it is always available to run** because a default ad acts as a fallback option that ensures continuity in the advertising campaign. By setting up a default ad, the advertiser guarantees that there is always an available creative to display, regardless of other factors like targeting or ad inventory. This approach minimizes the risk of having no ad served when conditions for specific ads are not met, thereby maintaining consistent visibility and presence for the new product across various platforms.
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