As a member of the marketing team for a clothing retailer,you plan your company's monthly online advertising budget.You've just decided to use Google Ads'Performance Planner to do this.Whichofthe following are two advantages of using Performance Planner?Choosetwo.
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Correct answer: You can use it to harness the power of machine learning for forecasting., You can tap into its forecasting,which is informed by billions of Google searches every week..
Why this is the answer
The correct answers are: 1.**You can use it to harness the power of machine learning for forecasting.** Performance Planner utilizes Google's machine learning capabilities to forecast potential outcomes based on various inputs and data from past campaigns.This helps advertisers make informed decisions about their budget allocation. 2.**You can tap into its forecasting,which is informed by billions of Google searches every week.** GoogleAds'Performance Planner bases its forecasts on the vast amount of search query data available to Google,takinginto consideration the billions of searches made every week.This provides advertisers with a more accurate and informed projection of potential campaign performance.
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