Be atri z is setting up a Google Search campaign using a conversion-based Smart bidding strategy.Tomeet hervalue-based objectives,she's decided togo with Target RO AS.What best practice can she follow to set her initial RO AS target?
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Correct answer: She should check the campaign's historical conversion value per cost metric in Google Ads and use that as a guide..
Why this is the answer
Be atri z can follow this best practice to set her initial RO AS target:She should check the campaign's historical conversion value per cost metric in Google Ads and use that as a guide.This approach allows her to base her initial Target RO AS on the actual performance data of the campaign,ensuring that the target is aligned with the historical conversion value and cost relationship.
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