Brenda wants to implement a Google Display campaign with a Target CPA of$10.Which two best practices should Brenda follow?Select 2 Correct Responses
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Correct answer: Allow for a two-weekramp-up period before making any big changes., Allocate a daily budget of atleast$100 for the campaign..
Why this is the answer
Brenda should follow these two best practices when implementing a Google Display campaign with a Target CPA of$10: 1.**Allow for a two-weekramp-up period before making any big changes:**It's important to give the campaign sometime to optimize and gather data before making significant adjustments.Sudden changes can disrupt the learning phase of the campaign and may not provide accurate results. 2.**Allocate a daily budget of atleast$100 for the campaign:**To effectively run a campaign with a Target CPA of$10,it's recommended to have a sufficient daily budget.This ensures that the campaign has enough budget to reach its target audience and gather data for optimization.A higher budget can also lead to more conversions if the campaign performs well. The other options,such as assigning a rate of return or a daily budget constraint of$50,are not specific best practices for setting up a Target CPA campaign.
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