Businesses are legally required to send a welcome message to every new subscriber immediately upon sign-up.
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Correct answer: False.
Why this is the answer
While sending a welcome message is a best practice for SMS marketing to confirm opt-in and set expectations, it is not a universal legal requirement. Regulations like the TCPA in the U.S. and GDPR in Europe mandate clear consent and opt-out mechanisms, but they don't specifically dictate the immediate sending of a welcome message. Some jurisdictions or industry guidelines might recommend it, but it's not a blanket legal obligation across all regions. Therefore, the statement is false.
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