Businesses who list their addresses generally rank higher than those who do not

Businesses that list their physical addresses, especially within their Google Business Profile, generally rank higher in local search results. This is because Google's local search algorithm prioritizes proximity and relevance. A listed address allows Google to verify the business's physical location and display it accurately on Google Maps, which is crucial for "near me" searches. Without an address, Google cannot confidently establish the business's location, making it less likely to appear for local queries. Therefore, providing a physical address is a fundamental signal for local SEO.