Can Sponsored ads campaigns use AI to generate video content?
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Correct answer: Yes, AI-generated video is an optional feature.
Why this is the answer
Yes, Sponsored Ads campaigns on Amazon can leverage AI to generate video content. This is an optional feature designed to help advertisers create engaging video ads more efficiently, even without extensive video production resources. Amazon provides tools and templates that utilize AI to assemble video content from existing product images, text, and other assets. This makes video advertising more accessible and scalable for a wider range of sellers. The other options are incorrect because AI-generated video isn't restricted to an "Expert mode" and not all creative must be manually uploaded, as AI tools can assist in the creation process.
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