Choose the best answer that describes promoted conversion metrics.

Promoted conversion metrics in Amazon DSP specifically track conversions directly attributable to your advertising efforts. This means they measure sales and other desired actions (like detail page views or add-to-carts) that occur for the specific products that were advertised and for which an Amazon Attribution tag was present. This allows advertisers to understand the direct impact of their campaigns on product sales. Detail page views of all products and impressions from your ad campaign are important metrics, but they are not conversion metrics. Detail page views can be a step towards conversion, but don't represent a completed action. Impressions simply indicate ad visibility. Add to cart rates of select products are closer, but promoted conversions focus on the final purchase of the attributed product, not just adding it to the cart.