Consider the following scenario. Your workflow sends a series of marketing emails that include a large discount email. Should you turn the enrollment of merged contacts for this workflow on or off?
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Correct answer: Off.
Why this is the answer
Keep enrollment of merged contacts disabled for this workflow. HubSpot states that merged contacts do not automatically enroll because of merge-related data changes unless this setting is turned on. That matters for a discount email series because a merge can create qualification changes that would enroll the primary contact after the records combine. In a promotional workflow, that increases the risk of sending duplicate or unintended discount emails. Using the default disabled setting helps prevent merge-driven enrollment from triggering that series. HubSpot Knowledge Base+1
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