Erica chooses to use a Maximize clicks bid strategy in her Google Search campaign. But she also wants control over what she's paying per interaction. What step should Erica take when setting up this bid strategy?

Maximize clicks is built to get as many clicks as possible within the campaign budget. Google Ads also allows a maximum CPC bid limit with this strategy, which caps the highest amount willing to be paid for a click. That setting gives cost control at the interaction level while keeping the campaign optimized for traffic. This makes it the correct setup when the goal is more site visits without letting cost-per-click rise beyond a chosen ceiling. Google Help+1