Fill in the blank: Displaying your publish date and most recent update date on the page signals content __________ to answer engines.

Displaying both the publish date and the most recent update date on your content signals freshness to answer engines. Search engines prioritize up-to-date information, especially for topics where timeliness is crucial. Seeing a recent update date assures the engine (and users) that the content is current and not outdated, which can positively influence ranking. While authority, structure, and relevance are also important ranking factors, they are signaled through different means. Authority is built through backlinks and expertise, structure through headings and formatting, and relevance through keyword usage and comprehensive coverage of a topic. The dates specifically address the timeliness of the content.