FreshBites is a new online store selling meal kits. It has a limited marketing budget but wants to quickly build brand recognition and make its name memorable for potential customers. Which of the following strategies is most likely to use the availability heuristic to help FreshBites build initial brand recognition?

HubSpot treats early growth as a brand awareness task, which depends on making the brand easy to recognize and remember. Its social tools are built to maintain a consistent brand presence across multiple networks, so repeated exposure can strengthen recall over time. HubSpot also applies brand voice across channels such as pages, emails, and social posts, which reinforces a familiar identity wherever the audience encounters the brand. That makes the brand more mentally available when a purchase need appears. HubSpot Knowledge Base