Google Data Studio is awesome because

Google Data Studio (now Looker Studio) is a powerful tool for local SEO because it allows for extensive customization and data integration. You can create custom reports tailored to specific metrics and visualizations, which is crucial for understanding performance. Furthermore, you can combine data from various sources, such as Google Analytics, Google Search Console, and Google Business Profile, into a single, comprehensive dashboard. This consolidation provides a holistic view of a client's online presence. The ability to customize reports per client means you can present relevant and digestible information, making it easier to demonstrate value and track progress. Therefore, all the listed options contribute to its effectiveness.