How can data be brought into the Mailchimp platform?

Mailchimp offers several methods to bring data into the platform. Contact Import allows users to upload CSV or TXT files containing contact information, or copy and paste contacts directly. Integrations connect Mailchimp with other platforms like e-commerce stores (e.g., Shopify, WooCommerce) or CRM systems, automatically syncing contact data. The API (Application Programming Interface) provides developers with a programmatic way to add, update, and manage contacts and other data within Mailchimp. Forms, such as embedded forms, pop-up forms, or landing page forms, capture new subscriber data directly from website visitors. Segments are used to organize existing audience data within Mailchimp, not to import new data.