How do you know if your Twitter Pixel is implemented correctly?

The correct answer is that the Site Visits Event in Events Manager will show as Active. This is the primary indicator within the Twitter Ads platform that your pixel is successfully firing and collecting data from your website. When the status is "Active," it means Twitter has recently received data from your pixel. "The Site Visits Event in Events Manager will show as No Recent Activity" is incorrect because this status indicates the opposite – that the pixel is either not implemented correctly or not receiving any traffic, meaning it's not working as intended. "The landing pageviews in Events Manager will show as Active" is incorrect because while landing pageviews are a type of event, the general "Site Visits Event" is the overarching indicator for the pixel's basic functionality. Individual event statuses (like landing pageviews) showing as active would be a consequence of a correctly implemented pixel, but the Site Visits Event is the foundational check.