Fill in the blank: Strive to choose a core topic with a monthly search volume that’s at least __________.
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Correct answer: 300.
Why this is the answer
A core topic should have enough monthly search volume to support a meaningful topic cluster strategy. HubSpot uses this threshold to help ensure the topic is broad enough for a pillar page and related subtopic content. Very low-volume topics may be too narrow to organize a full cluster around. The goal is to choose a topic with clear search demand while still keeping it relevant to the audience.
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