Fill in the blanks: You want to build a custom report to determine which channels help you generate the most marketing qualified leads. If you were building a bar chart, ____ should go on your x-axis, and ___ should go on your y-axis.
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Correct answer: Original Source; Count of Contacts.
Why this is the answer
In a bar chart analyzing marketing qualified leads, Original Source should be on the x-axis to categorize leads by the channel that generated them. Count of Contacts goes on the y-axis to measure the volume of leads per source. In HubSpot, this setup provides a clear comparison of which channels contribute most to lead generation. It ensures data is aggregated and visualized effectively for decision-making on marketing performance.
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