True or false? You should only include a call-to-action on a blog post once the offer is launched.

HubSpot recommends simple language because it makes content easier to process and understand. HubSpot’s writing lesson explicitly says that using big words makes writing appear less credible and less confident. The same lesson says strong editing should make content clear and concise , with familiar words that leave little room for confusion. That is why extensive vocabulary is not treated as a writing strength in HubSpot’s content approach. HubSpot+1