True or false: Digital advertising is a targeted, data-driven advertising strategy for reaching consumers online at every stage of the buyer’s journey.

Digital advertising is inherently targeted and data-driven because it leverages online user data (demographics, interests, behaviors) to deliver ads to specific audiences. This precision allows advertisers to reach potential customers at various stages of their buyer's journey, from initial awareness (e.g., display ads) to consideration (e.g., search ads) and decision (e.g., retargeting ads). This contrasts with traditional advertising, which is often less targeted and harder to measure. Therefore, the statement accurately describes the core characteristics and capabilities of digital advertising.