True or false? You can skip the strategy stage and move right to building the launch pad if you have a senior team member who has been working at the company for a while because they will already know what should be built on the website.

True

False


Choose an option to see if it’s correct. Check the explanation below.

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Explanation: True or false? You can skip the strategy stage and move right to building the launch pad if you have a senior team member who has been working at the company for a while because they will already know what should be built on the website.


Explanation: The correct answer is **False**. Skipping the strategy stage and moving directly to building the launch pad is not advisable, even if a senior team member has extensive experience within the company. The strategy stage in web design serves a crucial purpose in aligning the website's objectives with broader business goals, understanding the target audience, and identifying key performance indicators. While a senior team member may possess valuable insights into the company's history and operations, relying solely on their expertise overlooks the importance of comprehensive research, analysis, and stakeholder alignment that are integral to the strategy stage. Additionally, the strategy stage provides an opportunity to challenge assumptions, gather diverse perspectives, and ensure that the website's design and functionality are informed by empirical data and user-centered principles rather than subjective opinions or past practices. By skipping the strategy stage, teams risk developing a website that may not effectively address user needs, align with business objectives, or capitalize on growth opportunities, ultimately hindering its success and impact. Therefore, it is false to suggest that the strategy stage can be bypassed based solely on the experience of a senior team member, as this overlooks the essential strategic planning and alignment processes critical for successful web design projects.
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