Which of the following places on Instagram can you use a link to click through to your website? Choose all that apply.

Stories

Bio

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Explanation: The correct answers are ‘Stories,’ ‘Bio,’ and ‘Advertisement.’ These options offer direct pathways for users to navigate from Instagram to external websites. In ‘Stories,’ users can include swipe-up links that guide viewers to designated web pages, providing a seamless transition from the platform to external content. The ‘Bio’ section allows users to include a clickable link, often used to direct followers to a website’s homepage, specific landing pages, or other relevant online destinations. Additionally, ‘Advertisements’ on Instagram enable businesses to incorporate actionable links within sponsored posts, facilitating user engagement and encouraging click-throughs to external web pages. Leveraging these features strategically enhances brand visibility, drives website traffic, and supports various marketing objectives, including lead generation, product promotion, and audience engagement, thereby maximizing the platform’s potential for achieving business goals.

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