If a retailer wanted to create responsive search ads in conjunction with a sales promotion coming up in the spring,which responsive search ads best practice should they keep in mind?
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Correct answer: The use of top-performing headlines and descriptions from relevant expanded text ads.
Why this is the answer
When creating responsive search ads in conjunction with a sales promotion,the best practice to keep in mind is **the use of top-performing headlines and descriptions from relevant expanded text ads**.This helps ensure that the ad'scontent is aligned with the promotional message and has been proven to resonate well with the target audience.Utilizing high-performing headlines and descriptions from existing ads can increase the chances of the responsive search ad being effective in driving conversions during the sales promotion.
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