If you run a Video action campaign for two weeks and still have 30% of your budget remaining, how can you increase delivery until your campaign goes over the budget cap?

Frequency capping controls how many times ads can appear to the same person within a selected period. If delivery is limited and budget remains, adjusting frequency settings can allow the campaign to serve more impressions or views to eligible users. This can help a Video action campaign increase delivery when the campaign is not spending as planned. The change affects delivery limits without changing the campaign’s conversion-focused objective.