If you use third-party served creatives in Amazon DSP,which of the following policies are true?
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Correct answer: When directing to an Amazon Ads site for mobile in-appa ds with third-partytags, Amazon Ads requires using a 1 x 1 pixel and not a redirect., Forvideo,thethird-party video creative type supports VAST 2,VPAIDFlash,and V PAID JS third-partytags..
Why this is the answer
The correct options highlight specific technical requirements for third-party creatives in Amazon DSP. For mobile in-app ads directing to an Amazon Ads site with third-party tags, a 1x1 pixel is mandated instead of a redirect. This ensures proper tracking and attribution within the Amazon ecosystem without introducing potential latency or redirect issues. For video creatives, Amazon DSP's third-party video creative type supports VAST 2, VPAID Flash, and VPAID JS tags. This broad support allows for integration with various third-party ad servers and rich media functionalities. The incorrect option is too broad; Amazon Ads has specific requirements and approved vendors for third-party hosted creative libraries, and does not accept them from all third-party ad servers without qualification.
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