Ifyou'recreating a Google Video campaign with a consideration goal and cost-per-view(CPV)bidding, what should you expect for your max C PV compared to your actual C PV?

In Google Ads, when using CPV bidding, your "max CPV" is the highest amount you're willing to pay for a view. However, the actual amount you pay, your "actual CPV," is often less than your max CPV. This is because Google Ads operates on an auction system. You only pay what's necessary to outbid the next highest bidder, not necessarily your full maximum bid. Therefore, your actual cost per view is frequently lower than your maximum bid, making the auction system more efficient for advertisers. The options suggesting max CPV is less than actual CPV are incorrect because the max CPV is a ceiling, not a floor. "Reserve buy" is irrelevant here as CPV bidding is an auction model, not a fixed-price reservation.