InDisplay&Video360,a national gift shop chain created a specific audience for their campaign,which is geared toward holiday shoppers.Theydon't want their audience seeing the ad more than twice a month.How should you setup frequency management?

To manage the frequency of their holidays hopper campaign effectively in Display&Video360,the national gift shop chain should configure frequency management settings within their specific audience settings.By setting up frequency management at the audience level,advertisers can control how often individuals within the targeted audience see the ad.Inthis case,the gift shop chain aims to limit the exposure to a maximum of twice a month for holiday shoppers.Adjusting frequency within the specific audience settings ensures that this constraint is applied precisely to the intended audience,preventing overexposure and fatigue while optimizing the campaign's performance during the holiday season.