Instant Experience is a paid advertising feature on Instagram, configured to show media, display a storefront, complete a form, or explore lifestyle images with tagged products. To use Instant Experience, you’ll need to create your ad in _____________.
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Correct answer: Facebook.
Why this is the answer
Instant Experience is a paid advertising feature primarily managed through Facebook's advertising platform, specifically Facebook Ads Manager. Since Instagram is owned by Meta (formerly Facebook), its advanced advertising features, including Instant Experience, are configured and launched from the centralized Facebook Ads Manager. Google Ads is for Google's advertising network, not Meta's. While Instagram has in-app promotion options, Instant Experience requires the robust tools of Facebook Ads Manager for its creation and detailed targeting. Instagram Desktop and Hootsuite Ads offer some ad management capabilities but do not provide the full Instant Experience creation suite found in Facebook Ads Manager.
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