John is proposing an advertising campaign that leverages multiple Amazon retail programs. Which of the following are programs he may choose to include?
Choose an answer
Tap an option to check your answer.
Correct answer: Amazon Business, Prime Now.
Why this is the answer
Amazon Business and Prime Now are Amazon retail programs that advertisers can leverage. Amazon Business is a B2B marketplace allowing businesses to purchase products, offering a distinct audience for advertisers. Prime Now (now integrated into the main Amazon app in many regions) offered ultra-fast delivery of groceries and household essentials, providing a channel for advertisers focused on convenience and speed. Amazon Music and Prime Video are entertainment services, not retail programs for purchasing physical goods, and thus are not typically leveraged by advertisers in the same way for retail campaigns.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed