Juan wants to track website demographics. Which does he need to do?
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Correct answer: Add the LinkedIn Insight Tag.
Why this is the answer
To track website demographics and other visitor insights, Juan needs to install the LinkedIn Insight Tag on his website. This JavaScript code snippet collects data on website visitors, allowing for demographic reporting, conversion tracking, and retargeting campaigns within LinkedIn Ads. Running display ads or leveraging message ads are advertising tactics, not data collection methods for website demographics. Setting up a LinkedIn Page is for establishing a company presence on LinkedIn, not for tracking external website visitor data.
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