Karen has evaluated her Google search ads campaign's optimisation score after noticing that the campaign's performance had slipped. The score is much lower than it was a month ago. She accepts an optimisation recommendation from the available list. What will happen to her campaign's optimisation score?

When Karen accepts an optimization recommendation, her campaign's optimization score will improve immediately upon acceptance. This is because the optimization score is a real-time estimate of how well your Google Ads account is set to perform, and accepting a recommendation directly addresses an identified area for improvement. The score reflects the potential impact of applying the recommendation. It doesn't wait for a day, a week, or a month to update, as the system registers the change instantly.