Lupita is writing a marketing email to send out to customers who have bought puppy food and toys from her online shop. Which of the following options should she use in the subject line of her email? Select the correct answer, then submit.
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Correct answer: Do you think new puppies deserve new treats?.
Why this is the answer
PPC refers to an advertising payment model based on clicks, not on customers or a generic cost label. In Google Ads, cost-per-click (CPC) means an advertiser is charged when someone clicks an ad. Google also defines a click as the action taken when a user selects the ad. Because the charge is tied to that action, the correct option is the one built around a click
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