Where do you go in the Microsoft Advertising User Interface to carry out a merchant center import?

Import, Import from Google Ads

Import, Import from file

Merchant Center, Store, Import

Merchant Center, Import from Google Ads


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Where do you go in the Microsoft Advertising User Interface to carry out a merchant center import?


Explanation: The selected answer option, **Merchant Center, Store, Import**, is correct because in the Microsoft Advertising User Interface, this is the correct sequence of steps to carry out a Merchant Center import. By navigating to the **Merchant Center** section, then to **Store**, users can initiate the import process for product data. This allows advertisers to connect their product feed from the Microsoft Merchant Center to their Microsoft Advertising campaigns, enabling the integration of product information like pricing, availability, and descriptions directly into their ads. The import functionality ensures that the product data is up to date, which is essential for running effective shopping campaigns.

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