What are two ways you can create a Microsoft Shopping campaign?

Copy a search campaign in Microsoft Advertising Editor.

Import using the Facebook Import tool.

Import using your Google Shopping campaign.

Create a new shopping campaign in Microsoft Advertising User Interface.


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What are two ways you can create a Microsoft Shopping campaign?


Explanation: The selected answer options, **Import using your Google Shopping campaign** and **Create a new shopping campaign in Microsoft Advertising User Interface**, are correct because they represent two methods for creating a Microsoft Shopping campaign. **Importing your Google Shopping campaign** allows advertisers who are already running campaigns on Google to easily migrate their settings and product feed over to Microsoft Advertising, saving time and effort in campaign setup. This feature streamlines the transition for businesses familiar with Google Ads. On the other hand, **creating a new shopping campaign in the Microsoft Advertising User Interface** is a more direct approach, where advertisers can manually set up a shopping campaign by navigating through the Microsoft Advertising platform, specifying campaign details, targeting, bids, and other configurations from scratch. Both options offer flexibility for advertisers depending on their current platform and needs.

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